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HomeBusinessFrom Concept to Reality: REHAU Opens Experience Centre in Noida

From Concept to Reality: REHAU Opens Experience Centre in Noida

Introducing the “RAUVISIO riviera” Acrylic Laminate Collection at Exclusive Launch Event

A Milestone in REHAU’s Expansion

New Delhi/Noida, 24th October 2024 – REHAU celebrated a significant milestone with the grand opening of its first Experience Centre in Noida. This expansion into the Delhi-NCR region signifies REHAU’s dedication to innovation, quality, and customer engagement. The event also marked the launch of the “RAUVISIO riviera” Acrylic Laminate Collection, showcasing REHAU’s latest breakthrough in interior design.

A Showcase of Modern Design and Functionality

The Noida Experience Centre, spanning over 4,200 square feet, is a testament to REHAU’s modern aesthetic and functionality. Featuring state-of-the-art display areas and interactive zones, it offers visitors a comprehensive look at REHAU’s extensive product range. Designed to inspire, the centre reflects REHAU’s commitment to quality, style, and performance.

Remarks from Industry Leaders

Mr. Rafael Daum, CEO of REHAU Asia Pacific, stated, “The launch of our Noida Experience Centre is a crucial part of our global expansion strategy. It is more than just a showroom; it represents REHAU’s commitment to innovation and customer engagement. By offering an immersive experience, we aim to strengthen our presence and connect more deeply with our partners and clients in the region.”

Mr. Faiz Ahmed, Director of REHAU India, added, “The Noida Experience Centre will be a game-changer. It serves as a hub for collaboration and inspiration, allowing us to showcase our cutting-edge solutions. This launch highlights our commitment to expanding our reach and driving meaningful engagement with our stakeholders.”

Launch of the “RAUVISIO riviera” Acrylic Laminate Collection

A highlight of the event was the unveiling of the “RAUVISIO riviera” Acrylic Laminate Collection. Inspired by coastal landscapes, this collection blends vibrant hues with elegant finishes to create an immersive living experience. Available in 18 striking colors, including shades like Shitake, Biscotti, Pearl Grey, and Pink Oyster, it offers both matt (0.7mm lacquered) and glossy finishes. Designed to be scratch-resistant and easy to clean, the collection simplifies installation without the need for specialized machinery, setting a new standard in laminate design.

Mr. Manish Arora, VP – Furniture Solutions, REHAU SOA, remarked, “The ‘RAUVISIO riviera’ collection represents the pinnacle of design and innovation. Its versatility and elegant finishes make it a significant addition to the interior design world. We are excited to unveil it at our Noida Experience Centre and look forward to seeing its transformative impact across the region.”

Driving Engagement and Business Opportunities

The Noida Experience Centre is set to enhance REHAU’s consumer engagement by providing a premier destination for exploring its products. It is expected to attract increased interest from the architectural and design communities, reinforcing REHAU’s position as a leader in the industry.

About REHAU

Founded in India in 1997, REHAU is a German-based leader in polymer-based solutions for the global furniture and building industry. With a Centre of Excellence in Vadodara, REHAU leverages advanced German technology to offer a diverse range of products, including uPVC Edgebands, solid surfaces, pre-laminated boards, laminates, and underfloor heating and cooling solutions. Renowned for quality and innovation, REHAU consistently exceeds customer expectations across its product lines.

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